climbing sensei

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training for rock climbers

Climbing Sensei is a highly specialized rock climbing personal trainer/coach. By using mental fortitude and training, Climbing Sensei pushes their clients to their highest limits.

We helped rebrand the old logo, a generic yin yang symbol and text.  By using symbols and styles derived from eastern philosophies, we show that Climbing Sensei is not just any dojo or coach, but one that teaches principles from these philosophies.  The brush strokes are a fun play on the yin yang symbol.